Quote:
Originally Posted by Allfetish
Try to get this to be at least 5%. If you can manage 10% or more, great! If you are seeing less than 5% with freesites, something is probably wrong and you should look at your banners and links.
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It's gratifying to see someone giving out actual numbers. So, on behalf of everyone who's ever wanted even a ballpark figure to assess themselves with, thanks.
Webcleo: If you're not getting a good click through, don't hesitate to study mainstream marketing theory. A lot of that stuff is as applicable to selling dirty pictures as it is to promoting kitten calendars.
You should at least know about 'calls to action', the general path people's eyes follow when they look at a website, and how to use contrasting elements to draw attention where you want it.