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Old 2008-06-04, 06:47 AM   #1
justbondage
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Originally Posted by papagmp View Post
And I do target some less common key words - and get decent conversions on most of them.
Would you say it is better to optimise for less common but high converting keywords than more general ones?
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Old 2008-06-04, 07:29 AM   #2
papagmp
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Quote:
Originally Posted by justbondage View Post
Would you say it is better to optimise for less common but high converting keywords than more general ones?
I would say that it's best to optimize for what you're selling. That said - we're all trying to be #1 for "porn" and everyone in a particular niche is trying to be #1 for "niche+porn" and it's just not possible for us all to be on the first page of the big search words like porn, pussy, teen, etc...

So, say I sell teen porn, and I'm optimizing for the term "teen+porn" and I'm currently on page 19 of Google for that term. I might get 10 uniques visitors a day if I'm lucky. However, if I continue to tune for "lesbian+teen+porn" and can get on the first page of Google, I might get 300 plus uniques visitors a day.

Take that further - say I ONLY offer "Teen Porn" - and I somehow get listed as #2 for the single word "porn" - I might get thousands of unique visitors a day but only 1/4th of them are even remotely looking for "Teen Porn" - my traffic goes up but my conversion rates go down.

Of course, tuning for a search term that is never searched on is a total waste of time.

according to wordtracker:
search term = daily searches
porn = 193176
teen porn = 14029
teen lesbian porn = 286
hairy teen lesbian porn = 0

So tuning for "hairy teen lesbian porn" is a total wast of time.

I use this tool http://www.submitexpress.com/keytracker.php to get a general idea of the number of times search term is used per day but there are many more out there.

I also use this tool http://www.seocentro.com/tools/searc...-analyzer.html for checking the "tune" of my sites.
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