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Old 2007-09-10, 09:56 PM   #1
tyre71
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Looking for all advise.

I was thinking of investing some money into SE advertising Any and all tips would be much appreciated. I'm trying to do as much research as I can before I take the leap. Thanks to all
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Old 2007-09-10, 11:44 PM   #2
tickler
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Hit me up on ICQ "Tickler" and I'll try to give you a few pointers.

Put something like "GG&J search tips" in the message, or I'll probably end up just ignoring it.
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Old 2007-09-11, 01:11 AM   #3
tyre71
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Thumbs up Thanks

Thanks for all the advice Tickler. You have saved me a lot of trouble and possibly a lot of money.I appreciate it.
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Old 2007-09-11, 12:40 PM   #4
LowryBigwood
Don't get discouraged; it's usually the last key that opens the lock...
 
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Here are a few tips on ppc advertising in no particular order:

1. Use linking codes with tracking.
2. Create new ad group for each kw.
3. Try different sources.
4. Start slow setting a daily budget you can live with and build up your spending as sales increase.
5. Expect to lose money at first as you test, test, test.
6. Search out ebooks on doing ppc, especially the ones to do with writing your ad for higher CTR%. This will make your cost less on the big boys.
7. Not every paysite will convert with your keywords, no matter how bad ass you think the site is to begin with.

There are a few things to keep in mind, hope that helps you out some.
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Old 2007-09-11, 02:37 PM   #5
Mr Spock
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Does it make sense to use PPC to send a surfer to a paysite ? (one that you don't own)
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Old 2007-09-11, 03:39 PM   #6
LowryBigwood
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Quote:
Originally Posted by Mr Spock View Post
Does it make sense to use PPC to send a surfer to a paysite ? (one that you don't own)
All depends on your return of investment. If you make money, it makes perfect sense. On the other hand, if you lose your ass, well then it doesn't.
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Old 2007-09-11, 08:44 PM   #7
tyre71
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Thanks All

Thanks to everyone's advice. It has been very beneficial. I've received some great pointers. Thank you all
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