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2008-02-07, 09:06 AM
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#1 |
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Life is good
Join Date: Apr 2003
Location: Ottawa, Canada
Posts: 11,875
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Content is King refers to a click throughs and conversion ratios and rebill rates. Mainly for paysites meaning rare/exclusive/unique content will covert higher and retain members longer than a paysite using content that everyone has. Hence content is king!
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2008-02-09, 03:34 PM
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You can now put whatever you want in this space :)
Join Date: Oct 2004
Location: New Haven, CT
Posts: 985
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In the world of SEO,
"Content is king" is true in the sense that great content will attract links. The word "content" isn't restricted to text on a page. It also refers to unique services like YouTube or Myspace or Wikipedia. The opposing school of thought "its all about links"/"if you just build it they won't come" says great content will die without marketing/word of mouth. A reason alot of SEOs recommend blogs to companies is that blogs can attract links instantaneously (people may start linking to you 2 seconds after you hit publish) and a blog post can generate backlinks passively over time. More importantly, blogs are a way to increase your brand visibility and network with other thought leaders in your vertical.
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Success is going from failure to failure without a loss of enthusiasm. |
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