Suggestions on books about marketing/business theory

[Bill]

Originally Posted by Agent

Strangely, I've found books about military history motivating.

Me too. The military history, strategy, and tactics thing.

I've found net articles on marketing more useful than the books, tho I have a shelf of business books.

And marketing is a huge topic - most of what we are doing is a very specific subset of marketing theory.

It's an interesting question.