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WHO IS FONZY!?! Don't they teach you anything at school?
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There is a way to introduce this type of idea gradually to surfers, without killing traffic.
We've developed a way of charging the surfer a few cents for each link he follows, rather than asking him to pay for your whole TGP by subscription. Here's a demonstration TGP site that shows the kind of thing I'm talking about : http://www.demotgp.com The block of thumbs in the middle are all charged at 10c each. You can come down to 1c. Look at the url, and you'll see that the link is encrypted. But pay 10c (or whatever) and you're taken to the gallery. If you tried to do this on your main TGP, of course the surfer would run a mile. But you could think about charging the surfer to follow links in your archive. Or make "specially recommended" links 5c each. The surfer has to get a PayAsYouClick.com account to follow these links, and that's of course the barrier. But once the surfer sees that there is a now huge amount of content available from 1c to $2, they do sign up pretty well. There's some other examples on that page of how to charge him for content - do some clicking and you'll see what I mean. Coming back to your TGP, you and your submitters know that the only people following those paid links (even at 1c) have proved they're able and willing to spend. So suddenly you've got fantastically qualified traffic going to those galleries. No sensible sponsor is going to begrudge you charging the surfer 1c per click for listing his gallery like that. The real icing on the cake is that when you introduce surfers and they sign up for an account, you receive 50% commission (after processing) of everything he spends on ANY sites, EVER. So just exposing the surfer to this on your TGP is a new revenue stream, even if he doesn't fancy paying for links yet. We've got more than 100 live sites using this now, so surfers are going to come across it more and more. If the TGPs get behind this, they have the power to make this a reality. I'd be grateful for your feedback on this idea. Regards Danny |
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