What type of content do you use, purchased, sponsor, exclusive or combination?

basschick · 2006-03-05, 04:10 AM

to tell you the truth, i've bought content many times that programs give away for free. unlike some webmasters, i don't really care who does or doesn't pay for content as long as it makes me money.

but consider this - if the affiliate program paid more for the use for affiliates, the affiliates may be getting it for free but your other clients will be aware that the program paid for a separate license, so it wasn't free as extra money was paid.

one other option is to have some cotent that is only available for programs who want to use it for affiliate content.

Quote:

Originally Posted by graphicsbytia

well.. charging more still doesn't help the webmasters who've purchased the same content, they're still in the same situation.

And we don't have any older content ... all of the content on the site has been put up within the last 6 months, but doing this would still compromise the webmaster's investment unless the content is very very old.

Let me ask you basschick, at what point would you be ok with seeing content you paid for being given away for free, I mean, how old would it have to be?

graphicsbytia · 2006-03-05, 04:54 AM

Quote:

Originally Posted by basschick

to tell you the truth, i've bought content many times that programs give away for free. unlike some webmasters, i don't really care who does or doesn't pay for content as long as it makes me money.

but consider this - if the affiliate program paid more for the use for affiliates, the affiliates may be getting it for free but your other clients will be aware that the program paid for a separate license, so it wasn't free as extra money was paid.

one other option is to have some cotent that is only available for programs who want to use it for affiliate content.

I'm going to think about what you said basschick, I'm always open to ideas, and you make some good points.

Your last idea about reserving some content for sponsor's affiliate use. That one is giving me some ideas.

Since I started in the content business at the turn of the century.. (always wanted to say that..

) I've always had the webmasters in the forefront of my business plan because I started as a webmaster myself, so I'm familiar with that part.

I know there's a way to come to a middle ground with sponsor content where there's a win/win situation, I just have to figure out what that is.

In the meantime, what we're focusing on and have always had in our business model are the services we offer with the content (galleries, clips etc.). This is one of the areas we want to concentrate on even more, and we have some plans that are pretty exciting. I won't be talking about that yet though, it's something that's still in the works.

Thank you for your input, I notice you always have something interesting to say

2006-03-05, 05:06 AM

Setting content aside that was only for sponsors only and had a license to allow them to give it to affiliates and FHGs would be a solution.

So a set is worth $500, which 5 sponsors will give me $100 each for a limited license?

I think it's one of those things that works in theory but not practise.

graphicsbytia · 2006-03-05, 05:14 AM

Quote:

Originally Posted by Paul Markham2

Setting content aside that was only for sponsors only and had a license to allow them to give it to affiliates and FHGs would be a solution.

So a set is worth $500, which 5 sponsors will give me $100 each for a limited license?

I think it's one of those things that works in theory but not practise.

I think you're right about setting aside content not working, but there's something about the basic idea I like, still thinking..

2006-03-05, 06:36 AM

Quote:

Originally Posted by graphicsbytia

I think you're right about setting aside content not working, but there's something about the basic idea I like, still thinking..

Maybe with content that's been up for a few years and not sold for six months. But then will the sponsors pay for it?

Would be nice to hear from sponsors as well as us throwing ideas at each other.

graphicsbytia · 2006-03-05, 06:42 AM

Quote:

Originally Posted by Paul Markham2

Would be nice to hear from sponsors as well as us throwing ideas at each other.

yes, I agree, I'd really like to hear their opinions too

SirMoby · 2006-03-06, 09:14 AM

Quote:

Originally Posted by Paul Markham2

Setting content aside that was only for sponsors only and had a license to allow them to give it to affiliates and FHGs would be a solution.

So a set is worth $500, which 5 sponsors will give me $100 each for a limited license?

I think it's one of those things that works in theory but not practise.

I'd happily do that for the right content and in fact I do now.

View Poll Results: vote for all that apply to how you obtain your content
0% purchased 100% sponsor	4	9.30%
20% purchased 80%sponsor	11	25.58%
40% purchased 60% sponsor	9	20.93%
80% purchased 20% sponsor	9	20.93%
100% purchased 0% sponsor	12	27.91%
Exclusive	5	11.63%
Semi-exclusive	4	9.30%
I shoot my own	6	13.95%
Multiple Choice Poll. Voters: 43. You may not vote on this poll

2006-03-05, 05:06 AM	#3
Paul Markham2 Guest Posts: n/a	Setting content aside that was only for sponsors only and had a license to allow them to give it to affiliates and FHGs would be a solution. So a set is worth $500, which 5 sponsors will give me $100 each for a limited license? I think it's one of those things that works in theory but not practise.