Average conversion ratios

[docholly]

Originally Posted by Mr Exotic

I fucking hate picking new sponsors now, its like rolling the fucking dice, are these guys gonna fuck me over or not. Some sponsors sites like one of my sponsors in particular sites looks fucking awesome, like they would be one of the best converting sponsors ever, I mean all their sites are awesome looking, their content is some of the best content I have seen, but its nothing for me to see conversions with them worse then 1:5000 any given month. Then in the same niche I am promoting a site on a different sponsor that doesnt look as good, the content doesnt look as good and its ALWAYS ALWAYS less than 1:1000. Both these sites have been promoted pretty much the same way (free sites that have been submitted to the same sites) too, some of the things that go on in this biz just make you say WTF.

As both Bill in the SE chat and MML in OTB try to drill into us.. Messy and Ugly sells.. pretty doesn't sell as well.

[Useless]

Originally Posted by docholly

pretty doesn't sell as well.

Are you saying that I'm too pretty to sell porn? Thanks.

And my numbers are like yours. My overall CCBill conversions are much better than the rates I'm getting with cascasding sponsors, or as I like to call them, my no five o'clock shadow sponsors. I'm going to start chucking links.

[Kappi]

+/- 1:1300.. this ratio has been quiet stable over the past 24 months. Mostly tgp traffic mixed with a good dose of SE traffic.

[Mr. Blue]

Originally Posted by docholly

Messy and Ugly sells.. pretty doesn't sell as well.

Yes and no. I used to think that this was true, but it's not entirely true. For example I'm currently working a softcore fetish niche and it's converting at a rate of 1:400 with tgp traffic. It's converting so well that I'm tempted to try some non-nude galleries and see how they run.

I think it's more about saturation of a sponsor and a niche that effects the ratio more than messy and ugly. I've been trying to use smaller sponsors and I find the ratio is much better with them. Also working niches that aren't as popular among webmasters...so that can be messy & ugly or pretty and a fetish, just as long as its not popular among webmasters. Too many people after the same piece of pie just doesn't help ratios.