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2008-08-07, 08:33 PM | #1 |
Lonewolf Internet Sales
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July '07 vs July '08
Comments in the Good Morning thread got me to thinking, so I ran some numbers.
Aggregate totals across all sponsors. July '07 vs July '08 income -2.20% clicks +23.89% $/click '07 = $0.0379 $/click '08 = $0.0282 conversion ratio '07 = 1:705 conversion ratio '08 = 1:879 I made about the same money, but I had to work harder to get it. The $/click difference is the one that I find most disturbing. I'm curious if others have stats that show similar comparisons for July '07 vs July '08 Last edited by Toby; 2008-08-07 at 08:35 PM.. |
2008-08-07, 09:09 PM | #2 |
I've always wondered if there was a god. And now I know there is -- and it's me
Join Date: Mar 2005
Location: Vietnam
Posts: 326
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I just log my absolute income numbers, but I can say one thing for sure. After 10 years of straight increasing income, 2008 will be my first year in the biz with a decline in revenue. It looks like 20% less than 2007 (while traffic has increased).
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2008-08-07, 09:19 PM | #3 |
Subversive filth of the hedonistic decadent West
Join Date: Mar 2003
Location: Southeast Florida
Posts: 27,936
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Traffic is up, sales are down. That pretty much sums up this year.
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2008-08-07, 11:24 PM | #4 |
Hello, is this President Clinton? Good! I figured if anyone knew where to get some tang it would be you
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The same here.
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2008-08-08, 01:08 AM | #5 |
Bow Ties Are Cool
Join Date: Jun 2006
Location: California
Posts: 9,400
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Lets just say traffic and unique click thrus are way way up but overall sales are down
Far more look-e-loos this year and with less sales this means less rebills as well |
2008-08-08, 10:18 AM | #6 |
Certified Nice Person
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I'm doing much better, but I have more than twice as much traffic as I had last year. I don't know how much I'm making per click overall, but I know it's not that good. I was looking at some numbers the other day and I was less than impressed by my money:clicks ratio. I've been slowly pruning out some of the big sponsors since I'm one of those people who can't seem to convert a program that owns 50 paysites. Sending traffic to smaller sponsors who don't have a marketing expert on staff or run $100 promos seems to have helped my earnings. Go figure.
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Click here to purchase a bridge I'm selling. |
2008-08-08, 11:31 AM | #7 |
Bow Ties Are Cool
Join Date: Jun 2006
Location: California
Posts: 9,400
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Took a quick look at ccbill rebills and I see a 16% drop from last year.
I looked further into length of rebills and found this: 12+ months : both years are roughly 35% 6+ months : both years are roughly 48% 3+ months : 75% in 07 compared to 68% in 08 Probably worthless stats but I thought the 3+ months was interesting. I need to weed out sponsors that are no longer converting. I sometimes have a hard time with that because they have made sales in the past. |
2008-08-08, 12:21 PM | #8 |
It's the end of the world as we know it, and I feel fine
Join Date: Jul 2006
Location: Canada
Posts: 2,527
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I'm making less with AVS but more than I expected to make what with having ProAdult stealing my rebills.
Making a lot more with cam sites, sales have more than doubled, slightly less with CCBill and paysite sponsors. AEBN sales are up around 10%. Traffic is up overall, but not hugely, income is down overall, but not hugely. I'm optimistic that I'm on the right track.
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If the Environment was a bank, they would have saved it by now. |
2008-08-08, 12:35 PM | #9 |
So much sperm ... So little time!
Join Date: Aug 2005
Posts: 1,433
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As a site owner, more or less the same. Sales are down 5% from last year at this point. But since my price was raised to $29.95 / month from $24.95, income is actually up over last year. So I can live with that. As far as I'm concerned though, I have hit a ceiling with price increases, so the next couple of years are going to be quite a challenge to say the least.
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Sexy-Milf-Money |
2008-08-08, 12:49 PM | #10 |
Hello, is this President Clinton? Good! I figured if anyone knew where to get some tang it would be you
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How do you hit a ceiling with price increases at 29.95? if the surfer is willing to pay, and apparently a lot of surfers think that "more expensive = higher quality" I don't see hitting that ceiling untill at least 39.95... unless it is a moral thing....
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2008-08-08, 12:52 PM | #11 |
So much sperm ... So little time!
Join Date: Aug 2005
Posts: 1,433
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You very well may be right. I just keep an eye on many other "amateur" sites, and I am the highest. Hey ... maybe I deserve to be!
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Sexy-Milf-Money |
2008-08-08, 01:08 PM | #12 |
Certified Nice Person
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Allie, Julie and Rio each charge $29.99/month. Barbi is at $29.95. Desirae and Paris (a fucking goddess) should have increased their prices a long time ago.
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Click here to purchase a bridge I'm selling. |
2008-08-08, 01:43 PM | #13 |
Lonewolf Internet Sales
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Lady Sonia has been at $34.95 for a couple of years now, with a $39.95 non-recur option. But, her site content has quality and quantity that few solo sites can match.
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2008-08-08, 04:27 PM | #14 |
Me fail English? That's unpossible!
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July 07 uniques 1:634 121k clicks, 0.06/click
July 08 uniques 1:1994 194k clicks, 0.04/click Revenue is almost exactly the same. Plan to get more traffic... check. Plan to convert better... fail. Isn't July the slowest month though? |
2008-08-08, 05:25 PM | #15 |
If there is nobody out there, that's a lot of real estate going to waste!
Join Date: Dec 2003
Posts: 2,177
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Didn't I just see a thread at the zoo about you being the QUEEN!
As far as numbers: $$$s overall are up (more traffic) ¢¢¢s click is up (better targeting, more micro-niches) Still adding sponsors/sites/traffic so I figure my overall $$$s will still keep growing as fast as I can add stuff. |
2008-08-09, 11:04 AM | #16 |
I'm normally not a praying man, but if you're up there, please save me Superman!
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2008-08-09, 03:20 PM | #17 |
That'll teach you to leave your sister unattended.....
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My sales are about double - but then I was real new at this this time last year.
This week has been real good to me for some reason. |
2008-08-10, 02:42 AM | #18 |
That'll teach you to leave your sister unattended.....
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Just closed out our best week ever
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2008-08-10, 05:45 PM | #19 |
The Original Greenguy (Est'd 1996) & AVN HOF Member - I Crop Pics For Thumbs In My Sleep
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My MSMoney goes back to Jan 04 & July 08 was my worst month on record.
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2008-08-11, 01:30 AM | #20 |
If you really need money, you can sell your kidney or even your car
Join Date: Mar 2005
Posts: 373
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Traffic for me is up.
But conversion ratios are higher by about 15%. Refunds/Chargebacks WAY UP Rebills down about 30% I'm making mroe than than last year but doing much more work and sending more than double the traffic. |
2008-08-12, 04:14 PM | #21 |
My wife is not a doobie to be passed around! On our wedding day I promised to bogart her for life!
Join Date: Dec 2004
Location: Cleveland Ohio
Posts: 272
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same here
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2008-08-13, 04:23 AM | #22 |
That'll teach you to leave your sister unattended.....
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We just had out best two weeks on record - and with pretty much the same traffic - I have my fingers crossed that it continues.
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2008-08-14, 02:59 AM | #23 |
My wife is not a doobie to be passed around! On our wedding day I promised to bogart her for life!
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I am making the same amount of money but with harder work and more expenses
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2008-08-14, 04:19 PM | #24 |
A boy without mischief is like a bowling ball without a liquid center
Join Date: Feb 2006
Location: clevel.......don't make me say it!
Posts: 436
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I got my first charge back 2 days ago....what a buzz kill!|gabbo|
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good luck |
2008-08-14, 06:58 PM | #25 |
You can now put whatever you want in this space :)
Join Date: Jan 2007
Posts: 662
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Personally i am having a better year in 08
Looking back at my old gals and freesites of 07 i wonder how i made one sale
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