I need help - PLEASE

RawAlex · 2006-03-20, 10:28 AM

The join link off the bottom of the preview pictures is broken (loops back to the index page after an error message.

I agree with Ramster - don't give away the store on the tour. You have way too much free stuff, more than enough for many potential customers to do the deed without taking out the credit card.

Also, look at your tour as a funnel. The top of the funnel is the index page and the join page is the bottom. Make sure that everything that a surfer can do from the index page brings them one step closer to the join page. Don't let people wander around in circles or graze too much - move them on towards the sale.

Plug every traffic leak on your tour. Even the links to the filtering software can lose you surfers... put an unlinked recommendation on there, or replace all those links with a single link to "filtering software information page" that is also on your site. Any unneeded link or circular reference (like the link to your own index page, and your own company name linking to the same index page) should be gone. There should be nothing to distract the surfer from moving forward.

The idea of the site is good, the tour is busy but actually engaging... you have a potential winner here.

Alex

2006-03-20, 10:28 AM	#1
RawAlex Took the hint. Join Date: Mar 2003 Posts: 5,597	The join link off the bottom of the preview pictures is broken (loops back to the index page after an error message. I agree with Ramster - don't give away the store on the tour. You have way too much free stuff, more than enough for many potential customers to do the deed without taking out the credit card. Also, look at your tour as a funnel. The top of the funnel is the index page and the join page is the bottom. Make sure that everything that a surfer can do from the index page brings them one step closer to the join page. Don't let people wander around in circles or graze too much - move them on towards the sale. Plug every traffic leak on your tour. Even the links to the filtering software can lose you surfers... put an unlinked recommendation on there, or replace all those links with a single link to "filtering software information page" that is also on your site. Any unneeded link or circular reference (like the link to your own index page, and your own company name linking to the same index page) should be gone. There should be nothing to distract the surfer from moving forward. The idea of the site is good, the tour is busy but actually engaging... you have a potential winner here. Alex